Ad$pender is a database of advertising expenditures by various product and industry categories down to the individual product level across most industries. Create reports containing available data that match the filters you specify. Please contact me at sdevaney@uga.edu for login information.
In-depth market research reports on U.S. and European consumer products.
Mintel Reports provides in-depth market research reports on a wide range of U.S. and European consumer products, including food/drink, clothing, beauty, electronics, automobiles, etc. Reports are typically 100 pages long and cover consumer demographics, market size, market shares, trends/forecasts, segmentation, and distribution channels, among other topics. About 120 reports are added annually.
Consumer survey data on product buying behavior. Please note: This database is limited to 50 concurrent users.
Consumer survey data on product buying behavior and media habits of about 25,000 adults, 18 years of age and over. Data is about 3 years old. Crosstabs offers the capability to cross-tabulate demographic characteristics with types or brands of products, media preferences, and consumer attitudes. Brand Catalyst (replacing MRI University Reporter) displays the index and reach values for a pre-formatted range of attitude statements, top brand and media preferences, and demographics for every item / response in the survey.
SRDS Media Solutions provides extensive descriptions of and advertising rates for thousands of print and broadcast media outlets. It contains data from eight SRDS publications:
Business Publication Advertising Source
Consumer Magazine Advertising Source
Direct Marketing List Source
Interactive Advertising Source
Newspaper Advertising Source
Radio Advertising Source
TV & Cable Source
Print Media Production Source
Media Solutions enables identification of advertising sources for specific geographic markets or subject categories. It offers online links to the media outlets that it lists.
Database provider: Standard Rate and Data Service.
Regional, national, and international news coverage.
Access World News provides access to electronic editions of thousands of local, regional, and national U.S. newspapers as well as international sources. In addition to newspaper content, sources such as blogs, broadcast transcripts, and video clips are also included. Company and industry information, politics, sports, cultural activities, and people in the community are among the subjects covered. Paid ads are excluded.
The Wall Street Journal. Other U.S. and foreign newspapers, magazines and trade journals. Company financials.
Warning: Use of the Factiva service is restricted to reader access of the content for research and education purposes only. Text mining and analytics of the content is not permitted.
Factiva combines Dow Jones and Reuters content from over 8,000 publications:
Provides access to more than 2,300 major U.S. national, regional, and local newspapers, as well as leading titles from around the world. It also includes thousands of images, radio, and TV broadcasts and transcripts.
Provides access to more than 2,300 major U.S. national, regional, and local newspapers, as well as leading titles from around the world. It also includes thousands of images, radio, and TV broadcasts and transcripts.
Full-text newspapers and transcripts of television and radio news.
Newspaper Source Plus includes more than 730 full-text newspapers, providing nearly 31 million full-text articles. The database contains comprehensive full text for major newspapers such as New York Times, Boston Globe, Christian Science Monitor, San Francisco Chronicle, USA Today, The Washington Post, The Washington Times (DC), The Times (UK), Toronto Star, and others. All staff articles are also included from many other newspapers, including The Dallas Morning News, Chicago Tribune, Houston Chronicle, The Philadelphia Inquirer, The Seattle Times, Star Tribune (Minneapolis), and more.
Business-related articles from many peer-reviewed and other journals, reports, company profiles, and other sources.
Business Source Complete is a scholarly business database that provides full-text access to many peer-reviewed business related journals, including disciplines such as marketing, management, MIS, POM, accounting, finance and economics. Indexing and abstracts for the many important scholarly business journals as far back as 1886 are included. In addition to the searchable cited references provided for more than 1,200 journals, Business Source Complete contains detailed author profiles for the 20,000 most-cited authors in the database. Additional full-text, non-journal content includes financial data, books, monographs, major reference works, conference proceedings, case studies, investment research reports, industry reports, market research reports, country reports, company profiles, SWOT analyses and more.
Find popular and scholarly articles on communication and mass media studies, including some full text.
Communication & Mass Media Complete is an index to literature relating to communication and mass media studies, including some full text. The database is the result of the merging of two popular databases in the fields of communication and mass media studies - CommSearch, formerly produced by the National Communication Association (NCA), and Mass Media Articles Index, formerly produced by Penn State University. In addition to the content of these two databases, CMMC offers full text for over 160 major communication and mass media journals that were not previously covered by CommSearch or Mass Media Articles Index. In total, more than 285 journals will be indexed and abstracted in their entirety in CMMI, while approximately 100 more journals will be indexed selectively.
The major index for articles, books, chapters, dissertations, and reports in psychology. The American Psychological Association offers a YouTube playlist on using PsycINFO via EBSCOHost.
PsycINFO contains citations and summaries of journal articles, book chapters, books, and technical reports, as well as citations to dissertations, in the field of psychology and psychological aspects of related disciplines. Some articles are available in full text. Journal coverage includes international material selected from more than 1,700 periodicals from nearly 50 countries. The historic portion of the database comes from from three sources: Psychological Abstracts (1927-1966), Psychological Bulletin (1921-1926), and all journals published by the American Psychological Association plus the American Journal of Psychology from the first issue of volume 1, number 1 in November 1887.
Current chapter and book coverage includes worldwide English-language material published from 1987-present. Over 60,000 references are added annually.
